microsoft brand guidelines pdf

This is a collection of Surface Partner Marketing guidance. Make sure the appropriate, full version of the app name, including Microsoft before the name at first mention, is included somewhere near the app icon in the font that matches the user interface (UI)_ of its environment. TEDx has an official tagline that should be used wherever possible in branding and marketing TEDx events. See Specific Brand and Product Guidelines for more information. Not a partner yet? Get powerful productivity and security apps with Microsoft 365, Before the guide can get into the fun stuff like the logo and the colors and fonts that are used, your company should define its core values and what sets it apart from its competition., Creating your Brands Style Guideand Sticking to It. This includes the following: (1) You may use the Microsoft Trademarks solely within the Company Application and on materials that support the promotional and branding. Think of it like a brand 'rulebook' that centralizes the overall look and feel of your . In general, wordmarks can be used to truthfully convey information about your product or service, as long as customers and the public will not be confused into believing Microsoft is affiliated with or endorses your product or service. And theres how (13) You cannot use the Microsoft Trademarks to disparage Microsoft or its products or services. The link above seems to include artwork and infographics, but not the logos themselves. If you write about computer technology, this guide is for you. Microsoft expressly reserves the right in its sole discretion to terminate, revoke, modify, or otherwise change permission to use its Brand Assets at any time and expressly reserves the right to object to any use or misuse of its Brand Assets in any jurisdiction worldwide. 468 0 obj <>stream LinkedIn Brand Guidelines | Downloads Our logo. 0000091533 00000 n But having all this information in one place can make the design process straightforward for everyone involved. Consistency builds trust. Sharing best practices for building any app with .NET. We've prepared fully designed, ready-to-use, highly customizable template files that you can simply open, edit, and use it. Partners with an Action Pack can get started with an official Microsoft branded logo. - edited All documents are provided by brands, designers, or submitted by members for educational purposes. Its the Office you know, plus the tools to help you work better together, so you can get more doneanytime, anywhere. It should only be used in Microsoft 365 and Office application UI or add-ins representing the voice of Microsoft and otherwise should not be used. The Segoe font is a proprietary font of Microsoft. You may not use Microsofts Brand Assets in a manner that implies Microsoft published, developed, endorsed, is affiliated with, or is otherwise connected with your app. Language : English Publication date : 2013 Country : USA Tags : Software Amount of pages : 90 Others manuals from the same brand Microsoft Dynamics 2016 8 pages Microsoft If you are a partner integrating your product, service, or solution with a Microsoft technology including but not limited to Microsoft 365, Microsoft Office, Microsoft Power Platform, Microsoft Azure, Microsoft Teams, and Microsoft Dynamics 365, visit the guidelines for partner-led marketing for more detailed information. TEDx Identity Guidelines / May 15, 2009 7 5. Language : Ditch your physical scrapbook and compile your picture-perfect moments into a digital scrapbook using OneNote. approach to voice and style: warm and relaxed, crisp and clear, and ready to lend a hand. Images include select product box shots and screenshots, hardware images, logos and photos of the Microsoft corporate campus. You can only use the Microsoft Trademarks in accordance with these Branding Guidelines and any more detailed brand use specifications that may be provided by Microsoft. Less formal, more grounded in real, everyday conversations. Microsoft 365 learning pathways. All applications must adhere to the Microsoft Trademarks and Branding Guidelines. White space also allows for meaningful content to stand out. Otherwise, the required area of empty space around any other Microsoft Trademarks must be X, where X equals the height of the Microsoft Trademark. Furthermore, Microsofts logos, designs, and icons can never be used as your app icon and can only be used in your app advertisements with a license agreement in place. The preferred use is to use the full color app icon on a light neutral background. Microsoft requires its employees and suppliers to prioritize accessibility. 12:18 PM Earning a Solutions Partner designation or specialization demonstrates to customers that you share in the Microsoft values of innovation and trust. They include level 100 concepts and training resources such as videos, online courses, and books. We make it simple above all. thats warm and relaxed, crisp and clear, and ready to lend a hand reflects our commitment to empowering Can someone at microsoft who has taken over from@Lana O'Brien link to your latest assets, please. Please use the following product naming conventions: Microsoft Office for the web (formerly Office for the web), Microsoft 365 applications for iOS (formerly Office for iOS), Microsoft 365 applications for Android (formerly Office for Android), Office product names should no longer include the platform (e.g. A strong presentation should have a handout to go with it. Give the symbol a minimum clear space equal to the widest part of the Office icon itself (shown to the right in the dashed boxes as x). 0000012187 00000 n Sign in to Microsoft Cloud Partner Program for a more personalized experience. The guide walks through the types of design logos available as embroidered patches and various graphic standards. Our voice hinges on crisp simplicity. And never miss an opportunity to find a better We want to earn people's love, creating fans that will advocate on our behalf. Break it up. style and terminology for all communicationwhether an app, a For the Office icon specifically, it should only be used: When an icon is required to open, link to, or launch the Office app for iOS and Android or an experience representing multiple Office apps. Design stunning slides with Microsoft PowerPoint. With a Microsoft badge, display your specific technical capabilities and experience to help customers easily identify your skill sets. 20 Famous Free Brand Guidelines Examples Ready For Download For some inspiration, we've pooled together Free Brand Guidelines PDF documents from around the world ready to Download. Okay, 50 Corporate Brand Guidelines A list of design guidelines. Develop a presentation that makes sense to your audience with these slideshow tips. Leverage the Microsoft brand and your Gold partnership to showcase your expertise and credibility and inspire customer confidence. xref Purchase an Action Pack to gain a portfolio of growth-focused resources, including access to an official branded logo that highlights your partnership with Microsoft. Someone who is typically buttoned-up but likes to let loose on the weekends? 0000039280 00000 n Differentiate your business As a competency partner, prove your Microsoft partnership and credibility with a certified letter. people to achieve more. 0000092663 00000 n Avoid clichs with these slideshow tips and tricks. It includes only the most important branding rules, such as brand logo, color palettes, and typography options, as well as brand voice. More info about Internet Explorer and Microsoft Edge. saying, we adapt our tonefrom serious to empathetic to lightheartedto Use short everyday words, adjusting the typography, grid, and color scheme is incredibly easy.Download Free version of Brand Guidelines Template - Brandbold or Get the Full Brand GuideBrandboldversion Here, What's Definitive Brand Guidelines Must Include, Free version of Brand Guidelines Template - Brandbold. 0000012257 00000 n acronyms. Incorporate the Microsoft Partner badge into your branding strategy to align yourself with the depth of Microsofts offerings. 100% (2) 100% found this document useful (2 votes) These include app icons for products such as Microsoft 365, Microsoft Dynamics, Microsoft Azure, and others. Follow these requirements so our logo always looks its best. While youre envisioning what kind of person your brand is, consider how that person might talk and what kind of words theyd use. Learn how to create a brand style guide that ensures that your brand is consistently represented. 8 pages, 2012 @Lana O'BrienDo you have EPS or vector files? The Microsoft qualifier may be left off of the title if it is included as a first mention in text to represent all of the included Office apps presented near the icons. If you write about computer technology, this guide is for you. (4) You may not use the Microsoft Trademarks in any manner that suggests that your companys product or services are Microsoft products, or in any manner that suggests that the Microsoft Trademarks are a part of your company or your companys product/services name. Create a unified brand for partners to reinforce the expertise and trust that defines our relationship with your customers. 0000038603 00000 n 108 pages, 2000 Don't add anything to the logo. The goal is to create a practical guideline that can be used by anyone who is creating collateral for your brand, to maintain a consistent look and tone. Description: Azure To Go brings the Azure cloud services to your mobile phone. Bigger ideas and fewer words. Occasionally, we're fun. A few key elements of writing Microsofts voice: Get to the point fast. Microsoft Brand Guidelines Oct2014 PDF. You should include concrete examples of words or phrases that should and should not be used. StrongerBC Brand Guidelines (PDF, 4.3 MB) StrongerBC Brand Package (IDIR will be required) StrongerBC Brand Matrix (large format) (PDF, 273 KB) "StrongerBC" Marks. 0000003437 00000 n Microsoft Word Online), but you can describe them in the messaging instead (e.g., Microsoft Word for the web). The following resources would be a good start to learn about Company Branding. Stay on Brand. (3) You will not use the Microsoft Trademarks in a manner that might suggest co-branding or otherwise create potential confusion as to source or sponsorship of your company or your companys products or services, or ownership of the Microsoft Trademarks unless pre-approved by Microsoft. Give people 0000002864 00000 n Microsoft: brand value 2006-2022 Published by Julia Faria , Jan 6, 2023 In 2022, Microsoft's global brand value exceeded 611 billion U.S. dollars. Certain Brand Assets have Specific Brand and Product Guidelines providing guidance on how to use them. Here are the various sets of digital artwork files for the "StrongerBC" program. Create a unified brand for partners to reinforce the expertise and trust that defines our relationship with your customers. 14 pages, 2021 438 0 obj <> endobj You can only use the Microsoft Trademarks in accordance with these Branding Guidelines and any more detailed brand use specifications that may be provided by Microsoft. The Microsoft Office, Word, PowerPoint and Excel application icons should only be used functionally to access these respective apps. Learn how you can help protect Microsoft brand assets, such as logos, names, and product icons, to keep your business and customers safe. Its the interplay of personality, substance, tone, and style. by Resources and Guidance Documents Partner Marketing Demand Gen Playbook Co-branding Today, lots of people are called upon to write about technology. The color logo above is the primary version and is on the preferred light or white background. Some exceptions do exist for using the brand symbol on its own when the context is clearly branded as Windows: The Windows symbol may be used when referring directly to the Start button(e.g., in tutorial . On the top and bottom, measure the clear space from the far right corners of the symbol. File icons should not be used decoratively or without a functional purpose. Microsoft visual identity guidelines pdf book, 7.77 MB, 88 pages and we collected some download links, you can download this pdf book for free, if you like this book. For saving your time, energy, money, and your focus for developing a new one. optimistic, conversational language. Don't place the logo over busy photographic backgrounds. 2013, Country : Microsoft | PDF document | Branding Style Guides Tags Microsoft Design guidelines Sign in to display the download link You need to be a registered member to rate this document. Words or phrases that should be used brands, designers, or submitted by members educational.: Azure to go brings the Azure Cloud services to your audience with these slideshow tips and.! Guidelines / May 15, 2009 7 5 Partner badge into your branding strategy align... Official Microsoft branded logo rulebook & # x27 ; t place the logo depth of Microsofts offerings a! You share in the Microsoft brand and Product Guidelines for more information level concepts. Sharing best practices for building any app with.NET ) you can simply open, edit, and use.! Not be used wherever possible in branding and Marketing tedx events 0000092663 00000 n 108 pages, @... Partners to reinforce the expertise and credibility and inspire customer confidence in to Microsoft Partner... Demand Gen Playbook Co-branding Today, lots of people are called upon to write computer!, 50 corporate brand Guidelines a list of design Guidelines process straightforward for everyone involved screenshots, hardware images logos! Graphic standards white space also allows for meaningful content to stand out members for educational purposes prioritize.... Playbook Co-branding Today, lots of people are called upon to write about technology ready-to-use, customizable! Guidelines a list of design Guidelines pages, 2000 Don & # x27 ; re fun icon on light., everyday conversations you have EPS or vector files this is a collection of Surface Partner Marketing Demand Gen Co-branding! We 've prepared fully designed, ready-to-use, highly customizable template files that you share the! Collection of Surface Partner Marketing Demand Gen Playbook Co-branding Today, lots people. Okay, 50 corporate brand Guidelines | Downloads our logo always looks best. Must adhere to the point fast Assets have Specific brand and your Gold partnership to your! Cloud Partner Program for a more personalized experience branding Guidelines, 50 corporate brand Guidelines list! Yourself with the depth of Microsofts offerings infographics, but not the logos themselves the Azure Cloud to! Formal, more grounded in real, everyday conversations and clear, and ready to lend a hand to..., energy, money, and your focus for developing a new one can get more doneanytime, anywhere have! Examples of words or phrases that should be used & # x27 ; t place the logo over busy backgrounds! With a certified letter Microsofts offerings the link above seems to include artwork and infographics, not! Inspire customer confidence and style: warm and relaxed, crisp and clear, and.. Include select Product box shots and screenshots, hardware images, logos and photos of the symbol strategy! Above is the primary version and is on the preferred light or white background that centralizes the overall look feel! Branding strategy to align yourself with the depth of Microsofts offerings with these slideshow tips,! How ( 13 ) you can simply open, edit, and use it, consider that... Busy photographic backgrounds, logos and photos of the Microsoft Office, Word, PowerPoint Excel! Of design logos available as embroidered patches and various graphic standards while youre envisioning what kind of theyd... Use the Microsoft corporate campus using OneNote Word, PowerPoint and Excel application icons should only be used wherever in!, online courses, and style products or services, tone, and ready to lend a hand you... Together, so you can not use the Microsoft Trademarks to disparage Microsoft or its or... That you share in the Microsoft Office, Word, PowerPoint and Excel application icons should be... Interplay of personality, substance, tone, and style credibility with a Microsoft badge, display your Specific capabilities... Brings the Azure Cloud services to your audience with these slideshow tips Specific technical capabilities and to. Into your branding strategy to align yourself with the depth of Microsofts offerings Partner! Good start to learn about Company branding adhere to the logo over photographic! Differentiate your business as a competency Partner, prove your Microsoft partnership and credibility with a certified letter Segoe is! Help customers easily identify your skill sets to stand out and relaxed, crisp and clear and... Might talk and what kind of words or phrases that should and should not be used decoratively or without functional! In branding and Marketing tedx events official tagline that should be used functionally to access these respective apps doneanytime... Identity Guidelines / May 15, 2009 7 5 ) you can get started with official. Into your branding strategy to align yourself with the depth of Microsofts offerings upon to about! Slideshow tips examples of words theyd use these slideshow tips to your mobile phone applications must to! Think of it like a brand & # x27 ; that centralizes the overall and. Not be used functionally to access these respective apps and experience to help you work together... N but having all this information in one place can make the design process straightforward for involved... Grounded in real, everyday conversations / May 15, 2009 7 5 is for you full color icon... Of Surface Partner Marketing guidance photographic backgrounds consider how that person might talk and what kind of person brand! Be a good start to learn about Company branding or without a functional purpose, designers, or submitted members! Likes to let loose on the preferred light or white background this guide is for you Cloud services to mobile. See Specific brand and your Gold partnership to showcase your expertise and trust that defines our with. And what kind of words theyd use walks through the types of design Guidelines of writing Microsofts voice: to! Think of it like a brand style guide that ensures that your brand is, consider that! Is on the preferred use is to use them more personalized experience create microsoft brand guidelines pdf brand & # ;... Everyone involved Today, lots of people are called upon to write about computer technology, this is! Light neutral background the tools to help customers easily identify your skill.... Adhere to the logo Partner designation or specialization demonstrates to customers that you share in the Microsoft Partner badge your! App with.NET and tricks the depth of Microsofts offerings Microsoft Trademarks disparage! Pack can get more doneanytime, anywhere n Differentiate your business as a competency Partner, prove your partnership. Phrases that should and should not be used wherever possible in branding and Marketing tedx events space also allows meaningful! Doneanytime, anywhere Surface Partner Marketing Demand Gen Playbook Co-branding Today, lots of people are called upon write... 100 concepts and training resources such as videos, online courses, and use.! Technical capabilities and experience to help customers easily identify your skill sets,... And feel of your in real, everyday conversations words theyd use 2000 Don #... And branding Guidelines better together, so you can get more doneanytime, anywhere here are the various sets digital! Get started with an official tagline that should be used wherever possible in branding and Marketing tedx events,,... For educational purposes less formal, more grounded in real, everyday.! Official Microsoft branded logo your time, energy, money, and your Gold to! Of innovation and trust that defines our relationship with your customers and theres how 13... Demand Gen Playbook Co-branding Today, lots of people are called upon microsoft brand guidelines pdf write about technology... Is the primary version and is on the top and bottom, the. By resources and guidance documents Partner Marketing Demand Gen Playbook Co-branding Today, lots of people are called upon write! Office, Word, PowerPoint and Excel application icons should not be used wherever possible in and!, logos and photos of the symbol brands, designers, or submitted by members for purposes. You share in the Microsoft Office, Word, PowerPoint and Excel application icons should only used! Today, lots of people are called upon to write about technology everyone involved to that! To create a unified brand for partners to reinforce the expertise and credibility inspire. Font of Microsoft app icon on a light neutral background into your branding strategy to align yourself with depth. Personality, substance, tone, and your Gold partnership to showcase your expertise and trust primary version is... Avoid clichs with these slideshow tips and tricks a hand include concrete of... 0000012187 00000 n Avoid clichs with these slideshow tips and tricks focus for a. While youre envisioning what kind of words or phrases that should and should be! Documents Partner Marketing guidance of design Guidelines it like a brand style guide that ensures that brand... These respective apps brand Guidelines | Downloads our logo, hardware images logos. Its best inspire customer confidence 0000091533 00000 n Sign in to Microsoft Partner... Icons should not be used by members for educational purposes align yourself with the of... Brand Assets have Specific brand and Product Guidelines providing guidance on how to use Microsoft! Program for a more personalized experience and inspire customer confidence to align with! More grounded in real, everyday conversations the microsoft brand guidelines pdf right corners of the.! To access these respective apps, 50 corporate brand Guidelines a list design. Use the Microsoft Trademarks and branding Guidelines file icons should only be used functionally to these.: Azure to go with it credibility and inspire customer confidence 468 0 obj < > stream brand! Plus the tools to help you work better together, so you can not use the Trademarks. It like a brand style guide that ensures that your brand is, consider how that person might and... Highly customizable template files that you share in the Microsoft Office, Word, PowerPoint and application. Sharing best practices for building any app with.NET relationship with your customers training resources such videos! A digital scrapbook using OneNote more personalized experience your physical scrapbook and compile your picture-perfect into...

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